Credits: 3 Credits (126 Clock Hours)
Self-paced: 4-month completion deadline.
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Our Business Marketing course provides a comprehensive introduction to fundamental marketing principles, practices, and their application. Through a managerial perspective, students will explore current marketing systems with a focus on real-world examples. Topics covered include consumer behavior, market research, feasibility analysis, product development, promotion, distribution channels, pricing, international marketing, and technology utilization. This is an essential course for an aspiring business professional.
Students will learn:
- Marketing Basics
- Marketing Research
- Product Development
- Price-setting
- Communication
- Risk Management
- Customer Relations
- ...and more
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Courses are self-paced and supported by qualified faculty. Students work on their reading, assignments, and quizzes on their own time. This flexibility allows students to study while navigating the rest of their busy lives. Our courses and programs have completion deadlines, but beyond that, students can complete the work on their own schedule. Instructors are always available for questions and support. Students are not required to attend any scheduled class meetings.
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Washington Technical Institute is Regionally accredited by the Middle States Association CESS, and licensed by the Minnesota Office of Higher Education as an institution of higher learning
