The Managerial Economics course applies economic principles directly to business decision-making, with an emphasis on problem solving and strategic thinking. Using Managerial Economics: A Problem Solving Approach, 6th Edition by Luke M. Froeb, Brian T. McCann, Michael R. Ward, and Mike Shor, students will learn how to evaluate costs, benefits, and risks to improve organizational performance.
Key topics include marginal analysis, investment decisions, pricing strategies, economies of scale, and competitive market dynamics. The course also examines advanced areas such as game theory, bargaining, auctions, and asymmetric information challenges like adverse selection and moral hazard. By blending theory with applied examples, students will learn how to anticipate competitor behavior, adapt to changing markets, and align organizational incentives to strategic goals.
Designed for students in business, management, and economics, this course builds practical skills in applying economic reasoning to real-world problems. By the end of the course, students will be able to analyze complex business environments, develop strategies for pricing and competition, and design effective organizational structures that support long-term success.